Defining You

Write the next chapter of your story, instead of having it written for you.

Have you ever delved into your story to understand the twists and turns of your life that make you not only more successful but happier?

Defining You takes you through your journey in a way that will positively propel you into the days, weeks, months and decades of your life with:

-       A clearer sense of who you are and what matters most to you

-       Clarity over how to get there

-       The confidence to live and breathe what you’ve learnt

This is about defining your purpose, your dream, your way and living in pursuit of it, whatever that may be.

As featured in

Who is Defining You for?

  • High Achievers (one-to-one): Leaders, athletes, creatives, musicians, and HNW individuals who want to perform at their best without losing themselves.

  • Young Women (in person masterclasses): Confidence, resilience, and connection designed for the pressures women face in work, sport, study, and daily life. Click below for more info.

If this neither of these options apply to you but you’re interested, please still stay connected - there are more options on the way.

Contact Us
Explore the masterclass

What Makes It Different

  • Drawn from 20 years in the field → based on science and real world experience, from thousands of in depth psychological profiles.

  • Focussed on measurable outcomes → defined by you (with my help). As a result, you can see your progress and feel the impact of the work you put in.

  • Works with what works → most approaches to growth go against human nature. This doesn’t. For example, we use movement as a mechanism for learning which is proven to accelerate outcomes.

  • Enjoyable to learn → no heavy theory. You learn by doing, moving, laughing, noticing.

  • Meaning beyond metrics → connect with what genuinely fulfills you, not just what looks impressive on paper.

How It Works

You can experience Defining You in two ways:

  • The Movement Experience
    We work with how you already move - walking, hiking, running, or sports to unlock thinking, reset patterns, and wire new skills into your body.

  • The Interactive Experience
    The same psychology explored through seated, dialogue-based sessions. Perfect if you prefer reflection over movement.

Program Formats

Within either experience, choose the format that fits you:

One-to-One — six fully tailored private sessions. Open to men and women.

  • Masterclasses — focused workshops you can add together or take as stand-alone sessions. Currently for young women.

What people say

  • "For me, it has been genuinely revelatory and I really didn't want it to end. I am still a work in progress but feel better equipped to look at the past, present and future."

    Daniella Upton

  • “It’s been a hugely valuable experience in so many ways.”

    Julie Warwick

  • "The group coaching sessions were welcoming, non-invasive and entirely inspirational. From a practical point of view, the learning format worked perfectly for me."

    Lorrie Cadona

Professional portrait of Fiona Murden smiling slightly while looking away from the camera

Hi I’m Fiona,

I’m a psychologist and author with over 20 years of experience unlocking human potential. Over those years I’ve heard thousands of stories through detailed profiling.

Using that experience and my background in psychology, my passion is helping people discover their deepest, most meaningful goals. From there we craft a clear path forward, turning their dreams into achievable steps.

In this sense I guide people to write the most powerful part of their story yet: the one that’s still unwritten.

I’ve worked with all kinds of people around the world. Leaders, surgeons, athletes, creatives, and young people. Whoever I work with my focus is always on helping people to grow, feel happier and succeed in both their personal and professional lives.

Stay Connected

Not ready for the program yet? You can still dive in here:

  • Podcast – Dot to Dot
    Real conversations with psychologists, thinkers, creators, and everyday people about the connections, challenges, and stories that make us human.

  • Books – Defining You & Mirror Thinking
    Practical psychology to help you understand yourself, connect with others, and reach your potential.

  • Substack & Blog
    Reflections, tools, and stories on what it takes to feel whole and live well under pressure.

  • Speaking & Workshops
    From sports teams to boardrooms, I help people build skills that stick.